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Novus Data
Home
About
Leadership
Services
FAQs
Contact Us
More
  • Home
  • About
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Our Data Strategy Leadership Team

Roberta McCarter CEO founder Novus Data Journeys data strategy consultant with 25 years Fortune 100

Why Organizations Trust Roberta McCarter, CEO

You get 25+ years of expertise working directly with you without the corporate bureaucracy. From Amazon's customer obsession to McKesson's healthcare innovation, USAA's member focus, and HEB's retail expertise, Roberta brings proven strategies that work.


Roberta didn't expect to become an entrepreneur. After a successful career helping Fortune 100 companies unlock the power of their data, she realized growing organizations needed the same expertise but in a completely different way.


"I wanted to make a change where I could impact the entire lifecycle of a client's journey. In corporate, you're often doing one specific thing. As an entrepreneur, I can add value from the very beginning all the way through to measuring success."


That realization led to Novus Data Journeys. The name itself reflects the philosophy: Novus means "new" in Latin, representing fresh approaches to data challenges and new beginnings for every client. She brings 25+ years of understanding what makes data initiatives succeed or fail and she’s personally committed to ensuring you succeed. 

Rodney McCarter Technology Board Advisor seasoned technology leader innovative solutions

Rodney McCarter, Technology Board Advisor

A seasoned technology leader with a distinguished career in pioneering innovative solutions.


Rodney brings extensive experience driving technological advancements across various industries to deliver ROI. His forward thinking approach leverages emerging technologies to optimize operations and deliver cutting edge products. His leadership style emphasizes collaboration, strategic planning, and a commitment to staying ahead of industry trends.


What this means for you: Technology solutions that are both innovative and practical, designed to grow with your business and deliver measurable results.

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